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Free SEO tools from SEO chat

 SEO  Comments Off on Free SEO tools from SEO chat
Aug 302015
 

SEO Tools

Check out these free SEO tools and discover what SEO strategies are working for your site. Identify most common issues and errors like broken links and images, empty alt text, absent meta tags, etc

Use our FREE social media analysis tools to track and analyze your social efforts. Compare social media buzz and analyze content authorship and social media signals

This page provides a list of schema tools that webmasters can use to markup their pages with microdata in conjunction with existing HTML in a way that is recognized by search engines. Most search engines including Google, Yahoo, and Bing, rely on these markups to improve how search results are displayed thus making it easier for users to navigate to the right web pages. Our schema tools allow you to very easily generate different types of markup for your product, book, movie, article, and other pages.

Need to figure out your ROI for a new PPC campaign, or determine the effectiveness of a recent change in your PPC strategy? Taking a proactive approach and trying to estimate potential earnings? There are tools for that

Increase the efficiency of your daily webmaster tasks by using this free suite of webmaster tools. Create robots.txt, extract information with a RegEx and more.

Use these web design tools and show your users their experience matters to you. Convert HTML to PHP, clean up your HTML, and more with this free suite of tools.

Use these tools to protect your information and the information of your users, as well as make a single list from several.

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Free SEO tools from SEO chat

SEO New York | NY SEO Firm | Search Engine Optimization …

 SEO  Comments Off on SEO New York | NY SEO Firm | Search Engine Optimization …
Aug 272015
 

Eyes On Net is an innovative web design and creation company based in New – York. Our experienced and motivated team consists of web designers, programmers, SEO specialists, software developers and graphic artists. We specialize in the creation of graphically and technologically ‘high impact’ websites.

The site provides great information about search engine optimization, SEO for beginners. Search Engine Optimization (SEO – Search Engine Optimization) has recently become a serious business, as more and more companies realizethat to reach the top of search engines for selected keywords to get noticed.

Search engine optimization or SEO refers to the process of improvement of the quality and quantity of a website in order to increase its traffic. The main aim of Eyes On Net is to improve the search engine ranking which makes it appear at the top among the search engine results. It is basically a niche area that involves keyword research, web content optimization and website traffic analysis, link building and HTML coding

Call us at 888-882-5976 to find out more about how our performance based SEO program can make your website achieve improved rankings on leading search engines such as Google, Yahoo!, and Bing.

Our clients come from a diverse background, but they all have one thing in common – theyve chosen Eyes on Net – New York SEO Company to help them direct more traffic to their websites and increase sales. Were dedicated to helping each and every one of our valued customers reach their goals to create more profitable websites. We succeed when you succeed.

We take a unique approach to guiding our clients through the steps of making a more profitable website. While a large portion of our work involves search engine optimization (SEO), thats just a small sampling of the services we provide. We can also help you with pay per click advertising, social networking, copywriting, and landing page design amongst other things. Whatever your needs are, big or small, Eyes On Net is here to help.

The goal of any profitable website is always to increase traffic, which in turn increases sales. We can help you find more potential buyers than you ever thought possible. When the buyers are flocking to your site, we can also help you convert browsers to buyers. The potential we offer is endless, all you have to do is try our services and youll see the difference we can make for your company.

Whether youre a large company with an in house team of developers and internet marketers, or a small operation, Eyes On Net can help you make a better website. Sometimes it just takes a fresh set of eyes to identify ways you can improve your site. Weve been working with top websites in various industries for years, so we know what works and what doesnt. Wed love to share that knowledge with you!

The small size of our company allows us to provide you with more personal service. We are a small team of dedicated professionals that work together to get results. Youll get to know us, and well get to know you, as we work together to maximize profits and create a successful website. Our experienced team have never gotten our sites banned from Yahoo, MSN, Google, or any of the other major search engines.

Our proven track record of success has allowed us to take many different businesses to the next level by getting their websites more traffic. Our satisfied clients have recommended our services, and many clients have come back for additional help with their sites. As the search engines change the way they find and categorize pages, we change the way we market your site to keep up with the changing demands of the industry. Its our goal to help you grow your business to its maximum potential!

It is a fact that millions of people make use of the most popular search engine Google for getting their desired information, so the websites also face a huge competition when it comes to generating the required number of traffic for their website. That is when the need of a proper Eyes On Net supervision is required. If you are working on certain competitive keywords and need to rank high among the search engine as well in a specific country then it is always advisable to take the services of Eyes On Net, most reliable SEO company in New York. It is important for the reason that when it comes to demographic targeted results then certain things require a lot of implementations.

SEO is search engine optimization. Terms on Google or Bing.com search engines marked with “Fraidybird Shoes”, our example, are moved to various points on the first pages or the later pages of that firm name search by robots called “web crawlers” . The “crawlers” measure how much the public views, visits, and rates websites with hopeful statements …

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SEO New York | NY SEO Firm | Search Engine Optimization …

Tulsa Seo Web Design Search Engine Optimization Tulsa

 SEO  Comments Off on Tulsa Seo Web Design Search Engine Optimization Tulsa
Aug 252015
 

SEO Tulsa is ranked number one by Google for keywords such as Tulsa Search Engine Optimization and Tulsa SEO and theres a reason for that. We are extremely good in our profession. Do you want your website to rank high on search engines such as Yahoo, Google and Bing? The fact is that a website is of no good if your existing clients or prospective clients cannot find it on the World Wide Web. We can help you optimize your site so that it appears in the top results of search engines. This process of reaching for the top of search engine results is known as search engine optimization (SEO for short). SEO plays an important part in directing potential clients to your website. Some additional tactics we utilize to achieve the greatest possible results in a relatively short time period include: online reputation management, social media marketing, and the creation of e-newsletters, press releases as well as other high-quality marketing content.

SEO Tulsa offers distinctive and holistic marketing strategies and services to help businesses achieve maximum visibility as well as reputability. We utilize a customized approach in helping our customers to elevate their businesses to higher levels in their respective niches.

We use a strategic tactic thats built around creating, quantifying as well as measuring customer objectives. Our team stays very current as well as up to date on all Google changes and updates made to its algorithm. All these help to ensure that our clients achieve optimum online exposure.

As a world class Communications Company operating within one of the worlds fastest developing economic markets, SEO Tulsa is wholly committed to serving the needs of local companies via services designed specially to target local clients. If you operate a business in Tulsa and environs, you require strategic online advertising as well as local Tulsa SEO to give your website the visibility it needs to bring your business to the attention of prospective customers.

First, you will need to decide whether to optimize your marketing activities for the international market, for only the local Tulsa market or for both. Whichever one you choose, we can help you achieve your objectives. Our local Tulsa search engine optimization services are specially designed to maximize your chances of being listed within the local section of a Google search listing. The objective of Tulsa SEO is to get your website to rank high in the search page results when a prospective client uses the internet to search for a local supplier of the products or services that you offer. A few examples of pertinent search terms include: automobile repair in Tulsa, Tulsa dentist, Tulsa realtor, or if you are searching for an SEO service provider, SEO Tulsa or Search Engine Optimization Tulsa.

Aside from providing quality and highly effective SEO services, we also utilize Google My Business as well as other far-reaching online platforms to get to your targeted client base directly. Some of the tools we employ include directory listings, customer reviews and local mapping. Also, we adopt a community-centric tactic to web reputation management by concentrating on things such as email marketing, press releases designed for local media outlets and social media presence. All these are specially designed to reach as well as engage your target clients or audience.

If your business is located within the Tulsa area, then your main priority should be localized leads. Since Tulsa has one of the fastest growing populations as well as strongest economies in the country, local Tulsa businesses are generally the most valuable; also they have a very high inbound lead conversion rate. This means greater returns on marketing investment.

Business owners operating internationally via the web can benefit from the international search engine optimization services provided by our parent company SSD Fair Marketing. They utilize fair marketing methods just like ours to create brand awareness as well as online authority within the global marketplace.

Companies that sell products in various parts of the globe require efficient and comprehensive international search engine optimization services and strategies. For companies that presently have (or are trying to setup) an ecommerce site, geography is certainly not a problem. Consumers can order for the products they require from anywhere on the planet via the internet. Whether you are looking to optimize your present website or want to create a new website for your ecommerce business, SEO Tulsa can help you.

As soon as your site has been optimized for the international market, it will appear in the search results when a prospective client searches for the kind of products that you provide without indicating a particular location. Bear in mind that your site will be competing with millions of other websites in different parts of the world, and not merely with businesses or websites that are within your locality. This is where international search engine optimization services can help you achieve competitive edge. You can even compete with corporate giants such as Coca-cola and Nike.

When considering Local Tulsa SEO versus International, do not forget that you dont have to sell globally merely because you have the capability to do so. It might be much simpler to sell to consumers within your locality compared to selling to consumers located six thousand miles away. If you are operating on a low budget, you should consider optimizing your site for the local audience first, before you venture into the international scene and compete globally.

Please get in touch with us so we can analyze your sites current SEO requirements whether international or local. This analysis is completely free of charge.

We do not provide a one size fits all solution at SEO Tulsa. We custom produce a marketing campaign that is distinctly suited to meet the needs and expectations of individual clients. Some of the strategies as well as services that we include within our comprehensive marketing campaigns include:

* PPC advertising

* Offsite, Onsite and guest blogging

* Strategic link building

* Testimonial solicitation and marketing case studies

* Social media management and marketing

* Comprehensive website analysis plus cleanup

At SEO Tulsa, we do not only focus on improving your rankings in search engine results. We also depend upon a comprehensive and all-inclusive marketing tactic which utilizes both traditional and digital mediums for optimum exposure across various channels. The result is established, measurable outcomes as well as greater returns on marketing investment. In addition to delivering excellent results, SEO Tulsa also carries the customer along by promising complete transparency via a highly progressive and advanced method of lead tracking, reliable reporting as well as high-level business development tools which place campaign analytics within the hands of customers directly.

If you own a business, be aware that there are several web hosting firms that provide services which can ultimately damage your rankings in search engines. You should also not forget that the average website designer may likely have little or no knowledge about internet marketing or search engine optimization. For these professional services, you should be working with a reliable and experienced marketing communications company such as SEO Tulsa and SSD Fair Marketing (our parent company).

One very common mistake that business owners and managers make is purchasing several domain names and using all of them to promote one website. This strategy is flawed in that most search engines including Google will regard the extra sites as duplicate content and may remove your site from search engine results or impose heavy penalties. Having multiple domain names is fine provided that you have unique and original content on each website.

For additional assistance and to start improving your business online brand via strategic search engine optimization services as well as established online marketing tactics, contact and schedule an appointment with one of our knowledgeable consultants now.

You want to select a company that provides ethical and effective marketing services, whether you do business locally, nationally or globally. SEO Tulsa does not employ black hat SEO tactics to get the job done for you. Instead, we utilize ethical SEO practices to help your website rank high in search engine results.

What this means is that we will never be dishonest regarding what can be reasonably expected from a personalized comprehensive marketing strategy for your business. Also we will give you detailed and accurate reports about the progress we are making. SEO Tulsa is committed to helping your business achieve online success as well as industry recognition. This, in turn, will help attract more clients thus generate more sales.

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Tulsa Seo Web Design Search Engine Optimization Tulsa

SEO Marketing 6 Things to Understand | Inc.com

 SEO  Comments Off on SEO Marketing 6 Things to Understand | Inc.com
Aug 202015
 

In the world of online marketing, misinformation abounds–and it gets compounded exponentially by an incredibly dynamic and rapidly evolving world. Most of the things you think you know (but don’t) about search-engine optimization, or SEO, may have been true a few years ago but have changed; one of the following was always a myth.

Here are some of the myths you need to move beyond to get smarter about SEO.

Myth 1: Metatag Descriptions Help Your Rankings

Not anymore; in fact, metatags are no longer even indexed by Google and Bing. But don’t ignore them altogether: Your metatags form the text that is displayed along with your link in the search results–and a more compelling description will compel more users to click on your listing instead of on others.

Here’s example of ours; the metatag is everything below the URL.

Myth 2: The More Inbound Links, the Better

False. In all the recent updates to Google’s algorithm, the search giant has made it a core priority to have quality trump quantity. Gone are the days of having thousands of superlow-quality links driving up rankings; in fact, creating those links can look spammy and get your site penalized.

Focus on obtaining links from sites that are relevant to your products, services, or industry–and on having those links be surrounded by relevant text. A blog review about your “blue widget” that links to your site is far more valuable than a rogue link for “blue widget” stuck in the footer or sidebar of some site–even a highly ranked one.

Myth 3: PageRank Still Matters

Google’s infamous PageRank (named after Google co-founder and now-CEO Larry Page, mind you) is a 1-to-10 ranking of the overall authority of every website; the bigger the number, the higher the rank. In years past, this seemingly all-powerful number dominated the attention of SEO experts.

But today, Google’s algorithm has evolved well beyond any single indicator. The PageRank still exists, and if all things are equal, a higher PageRank trumps a lower one–but factors such as relevance and context matter, too.

As with inbound links: If you run a dental practice in Los Angeles, it’s better to have a link from a site that reviews doctors and dentists in L.A., even if it has a PageRank of 4, than to have a paid link with no context in a huge site with a higher PageRank of 7.

Myth 4: Google Prefers Keyword-Rich Domains

In years past, Google seemed to put a disproportionate amount of emphasis on keywords in the domain name (what you may think of as the URL). For example, vinylhousesiding.com would almost certainly be ranked first in a search for vinyl house siding.

Not anymore, says Google. If vinylhousesiding.com is in fact the more relevant, authoritative site on the topic, it will probably still rank first–but not because of its domain name alone.

Myth 5: Websites Must Be ‘Submitted’ to Search Engines

In 2001, yes, this was the case–indeed, this was the first service that my company, Wpromote, ever provided. But in 2012? Not at all. At this point, if there is any connection from any site to yours, your site will be quickly discovered by Google.

Note that being indexed is a far cry from achieving high rankings–but that initial step of submission is no longer needed or helpful.

Myth 6: Good SEO Is Basically About Trickery

False, false, false. Although there are still some SEO experts out there who go about their business trying to “trick Google,” this is absolutely not the way to provide good, lasting SEO.

Good SEO is about creating a relevant, informative website, with unique content and great user experience, and encouraging the sharing and distribution of great content to drive organic publicity and links back to your site.

In the end, this is exactly what Google explicitly wants to reward with high rankings–so it is anything but “tricking” the search engines.

I’m planning to dive into other online marketing topics in the future, to find the biggest myths–so if you’ve got suggestions, please weigh in below.

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SEO Marketing 6 Things to Understand | Inc.com

SEO: The Free Beginners Guide From Moz

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May 132015
 

New to SEO? Need to polish up your knowledge? The Beginner’s Guide to SEO has been read over a million times and provides comprehensive information you need to get on the road to professional quality Search Engine Optimization, or SEO.

SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.

SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too. At Moz we believe these principles go hand-in-hand.

This guide is designed to describe all areas of SEOfrom finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we’re here to help.

The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else.

Search engines are unique in that they provide targeted trafficpeople looking for what you offer. Search engines are the roadways that make this happen. If search engines cannot find your site, or add your content to their databases, you miss out on incredible opportunities to drive traffic to your site.

Search queriesthe words that users type into the search boxcarry extraordinary value. Experience has shown that search engine traffic can make (or break) an organization’s success. Targeted traffic to a website can provide publicity, revenue, and exposure like no other channel of marketing. Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion.

Search engines are smart, but they still need help. The major engines are always working to improve their technology to crawl the web more deeply and return better results to users. However, there is a limit to how search engines can operate. Whereas the right SEO can net you thousands of visitors and increased attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal.

In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it. The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.

The world of SEO is complex, but most people can easily understand the basics. Even a small amount of knowledge can make a big difference. Free SEO education is widely available on the web, including in guides like this. Combine this with a little practice and you are well on your way to becoming a guru.

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SEO: The Free Beginners Guide From Moz

SEO: How To Get Your Video Or Blog To Rank On Page 1 Of The Search Engines – Video

 SEO  Comments Off on SEO: How To Get Your Video Or Blog To Rank On Page 1 Of The Search Engines – Video
Apr 122015
 



SEO: How To Get Your Video Or Blog To Rank On Page 1 Of The Search Engines
SEO: How To Get Your Video Or Blog To Rank On Page 1 Of The Search Engines.

By: Steve Dourdil

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SEO: How To Get Your Video Or Blog To Rank On Page 1 Of The Search Engines – Video

SEO NYC New York Search Engine Optimization Company

 SEO  Comments Off on SEO NYC New York Search Engine Optimization Company
Apr 082015
 

Our NYC SEO Experts Have Constantly Delivered Results

Hiring an SEO firm to work on your website is one of the smartest decisions you can make for your business. It can also be one of the most difficult decisions when trying to choose the right SEO New York company to hire. We have continued to get our clients multiple page one rankings and help their business succeed, and we know that we can do the same for you.

Additionally, we dont hold anything back. We are completely transparent and open about our methods and strategies. You will also be getting monthly progress reports so you can be confident that every dollar invested is working for you. Call today to speak with an SEO specialist and see how we can improve your search visibility with a free website assessment.

SEO has changed a lot, and most SEOs simply have it all wrong. They are focusing too much on rankings and backlinks and not focusing on revenue. Traditional SEO will hurt your siteits as simple as that!

Modern SEO involves providing goodwill in your marketplace and the best possible user experience. In fact, the secret to succeeding online is being seen as the authority leader or expert in your market. We help you do exactly that!

Ranking in the top organic listings in search engines like Google, Bing ad Yahoo means ultra targeted traffic to your site. However, traffic alone does not translate into revenue. Your website visitors can quickly turn away even from the smallest of web site issues.

Problems such as:

All of those things negatively affects your conversions rates, which will ultimately produce fewer sales. SEO is worthless if you cant generate new revenue from it. Thats why you need to rely on experts with a proven track record.

They dont call us SEO Web Designers for nothing. Our New York SEO services are designed to provide a comprehensive search engine marketing solution. Our company combines web site optimization, professional link building, content distribution, and social media marketing in order to fuel your search engine optimization effectiveness and engage website traffic at all stages of the buying cycle.

And the best part is you dont need to pay separately for each of these necessary services. We include it all as part of our overall SEO strategy to ensure high conversions rates and the best possible ROI (return on investment). With our expertise, we make sure you give your website visitors every possible chance to become your customer.

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SEO NYC New York Search Engine Optimization Company

7 Bold Statements About The 10 Year Forecast For SEO

 SEO  Comments Off on 7 Bold Statements About The 10 Year Forecast For SEO
Apr 072015
 

This article was co-authored with Benj Arriola, VP of SEO at Internet Marketing Inc.

It is not uncommon that many digital marketing professionals write about their SEO predictions in the beginning of the year. Some play it safe and state the obvious trends that will most likely become reality, while some make bolder claims at the risk of those events not materializing.

During a past speaking engagement at a global conference of Fortune 500 companies, Mr. Arriola was once asked what SEO will look like in the future. Mr. Arriola then asked the audience memberif he could be more specific about what he meant by the future. The gentleman clarifies by explaining that he didnt want to know about next year, but rather 10 or 20years from now.

Without having a SEO crystal ball and being at the mercy of search engine algorithm changes, we cant say what will happen with exact certainty. But the best indication of the future is often the patterns we see from the past. We know the reasons why many changes have occurred and can therefor use this as a foundation from which to make these ambitious claims of what SEO will be in the future.

We believe these 7 themes will define SEO ten years from now:

Certain things will never change in SEO and thats the intent of users, search engines and SEOs. Search engines change, user habits change, and therefor SEO will change along with it. Industry professionals sometimes refer to these changes as the death of SEO. Thats not the case at all. Like all things, its simply evolving.

Follow Brent Gleeson on Twitter at @BrentGleeson or view his website at http://www.brentgleesonspeaker.com.

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7 Bold Statements About The 10 Year Forecast For SEO

Why your SEO approach must change

 SEO  Comments Off on Why your SEO approach must change
Apr 062015
 

Search Engine Optimisation best practices are going to change whether we like it or not. Its easy to get set in your ways and feel comfortable with your current strategy, but this isnt going to be sustainable in this industry. Its important that marketers focus on getting out of their old way of thinking and evolve along with Google and the other search engines in order to find long-term success.

Fortunately, understanding this new age of SEO isnt as time-consuming or overwhelming as it may sound, so the sooner you can get started the better and easier changing your mindset will be in the future.

How SEO is evolving in 2015

Understanding how you can evolve your strategy as the search engines evolve starts with recognising how its all changing in the first place. A great way to do this is by compartmentalising different SEO tasks and methods and then looking at what was recommended in the past versus what is recommended by search engines now, in the present.

QuickSprout published an excellent infographic, which you can find here, that outlined old SEO versus new SEO. Consider a few of the shifts in the industry QuickSprout pointed out as well as a few of our own below:

The SEO mindset

Past: In the past, the goal was to focus on keywords and get rankings on the SERPs. Some thought how you got there wasnt quite as important as grabbing (and keeping) that spot on page one.

Present: Marketers should focus more on a brands reputation, how people engage with that brand, and the quality of the product/service. In the end putting a focus on this should improve your rankings by increasing shares and natural linking across the web, but ultimately the focus needs to be on how your brand is viewed as opposed to its ranking position.

Keyword mentality

Past: Piggybacking off of the SEO mentality of the past, marketers would focus on one major keyword. They would research to find a keyword where they wanted to rank, and then focus on that term and that term alone.

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Why your SEO approach must change

Local SEO Company in Melbourne | SEO Experts Sydney

 SEO  Comments Off on Local SEO Company in Melbourne | SEO Experts Sydney
Mar 312015
 

Whether you want to simply rank higher or search engines, improve your traffic, or reduce visitor bounce rate and improve CRO, we can help.

Our team believes the best approach to SEO is a holistic one. We listen to what our customers want, and then create a winning strategy tailored to their needs. Our results speak for themselves, and we have gotten hundreds of clients ranking on Page 1 of Google for their chosen keywords.

Dont know the first thing about SEO and unsure what it can do for you? We can help. We have helped many start-up companies create and execute winning, wall-to-wall SEO strategies to give their businesses the best start they could want.

Already established an online presence, but want to retune your SEO strategy, or try something different? We can help. We work with those companies with an established online presence all the time, and what weve found is that there hasnt been a business yet that hasnt benefited from our services in some way. We can re-optimise your website for SEO, or focus more on reducing visitor bounce rates by improving your CRO. Perhaps you want to make your website easier for customers to access on mobile devices? Our mobile app development and responsive web design services are just what you need to ensure customers can access you or your services at any time.

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Local SEO Company in Melbourne | SEO Experts Sydney

Web Design Websites SEO KM Guru (408) 766-GURU 321 Virginia Ave Joplin MO kmguru.com – Video

 SEO  Comments Off on Web Design Websites SEO KM Guru (408) 766-GURU 321 Virginia Ave Joplin MO kmguru.com – Video
Mar 222015
 



Web Design Websites SEO KM Guru (408) 766-GURU 321 Virginia Ave Joplin MO kmguru.com
KM Guru is your one-stop solution for all Internet Marketing. From creating vibrant and customized WordPress Websites to helping your company gain top placement on search engines like Google…

By: KM Guru

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Web Design Websites SEO KM Guru (408) 766-GURU 321 Virginia Ave Joplin MO kmguru.com – Video

3 Signs Your SEO Campaign Is Dying and How to Fix It

 SEO  Comments Off on 3 Signs Your SEO Campaign Is Dying and How to Fix It
Mar 162015
 

SEO is a long-term strategy to gain more visibility and more traffic for your online brand, but accurately measuring the effectiveness of that strategy can be challenging. Many of the benefits of SEO, such as increased brand visibility, are qualitative and therefore hard to measure, and even objective metrics like inbound traffic can be subject to random variation and become difficult to interpret.

After youve maintained an SEO strategy for more than a few months, however, you should have enough information to form meaningful conclusions from your data. Most importantly, youll be able to check in regularly to see if there are any red flags that signal something is wrong with your campaign. These red flags can be hard to spot initially, but if you know what to look for, you should have no problem detecting them and taking corrective action immediately.

Organic traffic is a metric referring to the number of people who found your site through search engines, and its one of the best metrics we have to measure the effectiveness of an SEO campaign. To measure your organic traffic, log into Google Analytics and click on “Acquisitions.” Here, youll see a breakdown of how many visits your site received from organic sources, referrals, social media, and direct visits.

You can click into the organic visits to gain some extra details on the sources of your organic traffic, but the main number is the one were most concerned with. Keep an eye on it on a monthly if not weekly basis. While you should be seeing some long-term growth patterns, what you really want to look for is any sharp drop. For example, if youre used to seeing 1,000 hits a week and that inexplicably drops to 200, you might have a major problem on your hands.

Like I mentioned, the goal here is to see long-term growth. If you check back on a consistent basis, month after month, you should see an overall pattern toward increased traffic. That being said, organic search behavior is anything but predictable, and random factors beyond your or Googles control could artificially leave you with a tough month or a brief stagnation. If you notice one month in particular doesnt result in growth, dont panic.

However, if your campaign remains stagnant for two months or more, you might have a serious problem. What you want to see is steady, measurable growth in organic visits if youre hovering around the same figures or if you start to see a decline, consider it a red flag. There are instances where multiple months of consistent traffic dont necessarily mean your SEO campaign is failing, but you dont want to take the gamble by keeping things the same for another month.

Keyword rankings arent nearly as important as they used to be. There was a time when keywords meant everything to SEO, and getting one to rank highly meant you had found success. Today, keywords are less pivotal; since Google deciphers user queries based on intent, rather than keyword phrases, your ranks are much more fluid. Its far more important to have relevant, quality content than it is to have content based around certain keywords.

However, your rankings are still a valuable metric to measure because they can indicate the health of your campaign. Keep a handful of keywords as your targets to measure, and check your ranking on them every once in a while (once a month for most campaigns, or once a week for more aggressive campaigns). If you notice your rankings falling on a majority of those keywords, this is a red flag for your campaign.

Lets imagine that youve found one of these red flags. What does that mean for your campaign? It means something is off in your strategy, and its interfering with your ability to increase your search visibility. It can be difficult to track down the exact cause of this downturn, especially since it could be multiple factors working together, but its important to identify the source.

Are you writing your content with one or a handful of keywords at the forefront? Are you recycling content or using old topics just so you can push more content on your site? If so, you could be over-optimizing, which could be leading to lower ranks. Write fresh, original content on new topics on a regular basis instead.

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3 Signs Your SEO Campaign Is Dying and How to Fix It

5 Reasons to Ignore SEO

 SEO  Comments Off on 5 Reasons to Ignore SEO
Mar 092015
 

SEO used to be the central pillar in any online marketing campaign. Your websites search visibility was the sole indicator of online success. Though search visibility is obviously still very important to most businesses, things arent as simple or “clear cut” as they used to be.

Online visibility is now about so much more than search. With the dramatic growth of the social Web, and the new ways we can now analyze our traffic and results, should we still be focusing on SEO as a primary marketing avenue? Or is our obsession with search visibility blinding us to other, more useful channels?

This article is about playing devils advocate. Of course, Im not suggesting that you should stop all SEO activity. Rather, I want to highlight the other opportunities that you may be missing that have nothing to do with SEO. Here are my top five:

Most marketers approach content creation from a firm SEO standpoint. Each piece of content must have a clear and direct SEO benefit.

Though I do agree that if you are going to create great content you might as well spend some time making sure its created in line with SEO best practices, I dont think SEO should be your primary motivation for creating great content.

One of the most important shifts over the last few years has been from the SEO-centric approach to content to the “user-centric” approach that Google now richly rewards. The brief is simple: create great content. Decide on your topics based on what your readers and customers want to read or watch, not what will help your SEO the most.

If you can always make sure that the first 90 percent of the content creation process is informed solely by your desire to create high-value content for your audience, then at the last minute, implement a few SEO best practices, youre going to be much better placed than if the content was driven by SEO from the outset.

The main advantage of this approach is that it ensures that you are creating content that will see a high success rate through all your other marketing channels, whether thats social, email, or paid advertising. Every day the search engines improve their ability to identify the content that their users love. The recent announcement that tweets are going to be appearing in our SERPs (again) shows that this trend is only going to continue. For marketers, the message is clear: create content that your visitors love, and your search visibility will take care of itself.

If youre reading this its likely that you already have at least some traffic to your website. Sure, you want more visitors, but is that the most effective way to increase your sales, engagement, and conversions?

More traffic is the sole aim of most online businesses. After all, if you double your traffic, youll double your sales, right? Well, maybe. But that doesnt mean its the best use of your time.

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5 Reasons to Ignore SEO

KM Guru Web Design SEO Social Media (408) 766-4878 321 Virginia Ave Joplin MO kmguru.com – Video

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Mar 072015
 



KM Guru Web Design SEO Social Media (408) 766-4878 321 Virginia Ave Joplin MO kmguru.com
KM Guru is your one-stop solution for all Internet Marketing. From creating vibrant and customized WordPress Websites to helping your company gain top placement on search engines like Google…

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KM Guru Web Design SEO Social Media (408) 766-4878 321 Virginia Ave Joplin MO kmguru.com – Video

Rio SEO Webinar: How Local SEO Automation Delivers Results For Multi-Location Businesses – Video

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Mar 062015
 



Rio SEO Webinar: How Local SEO Automation Delivers Results For Multi-Location Businesses
Tracking across major search engines, data aggregators, and niche directories and sites doesn't have to be a time-consuming, fragmented process. Roll-up repo. Digital marketers are challenged…

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Rio SEO Webinar: How Local SEO Automation Delivers Results For Multi-Location Businesses – Video

San Diego SEO Expert SEO One Click Launches New Search Engine Optimization Services

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Mar 052015
 

San Diego, CA (PRWEB) March 04, 2015

SEO One Click, a San Diego SEO company, recently announced the launch of its newest search engine optimization services. The companys latest services, which are specifically designed for San Diego-based businesses, help its clients place their companies at the top of major search engines.

According to an article available on SEOOneClick.com, search engine optimization is one of the most affordable marketing investments that a business can make, especially because it can reduce marketing costs, drive high numbers of potential customers to a business, and secure natural rankings on search engines such as Google, Yahoo, and Bing. SEO One Click performs an in-depth keyword analysis for every campaign, which later helps them to identify a profit-making strategy. The company works with companies to improve the marketing that they already have and takes their efforts into consideration when building marketing campaigns.

Besides search engine optimization services, SEO One Click also offers its clients AdWords management. Instead of depending on automated programs and systems, SEO One Click manages PPC campaigns by hand. Additionally, SEO One Click performs link acquisitions, in which their content marketers acquire powerful backlinks to help with site rankings, as well as develops strategies that drive profits and traffic.

The majority of businesses will derive 70 percent of their business from two or three keywords, but this is again where SEO One Click is different, stated a representative of the company. We are not interested at the end of the month showing you a hundred different keyword combinations that your website is ranking for. We want to make an impact with the two or three keywords that will make your website a high-octane lead generation source. This approach works and is why 90% of our clients stay with us for years.

SEO One Cick offers quotes upon request.

Individuals interested in learning more about SEO One Click and its services can get more information through the companys website.

About SEO One Click:

SEO One Click is San Diego’s premier SEO company. The company delivers excellent results and consistently obtains top rankings in the major search engines for its clients. The company specializes in providing its clients with more leads and sales. For more information, please visit http://seooneclick.com

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San Diego SEO Expert SEO One Click Launches New Search Engine Optimization Services

Montreal SEO | search engine optimisation services – Video

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Feb 282015
 



Montreal SEO | search engine optimisation services
We are not your typical Montreal SEO company.We delivered for you before even talking about how much we will charge you. Our search engines optimisation services in Montreal are for any …

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Montreal SEO | search engine optimisation services – Video

Review Copy Program for Book on SEO Announced by JM Internet Group

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Feb 162015
 

San Jose, CA (PRWEB) February 16, 2015

The JM Internet Group (http://www.jm-seo.org), a leader in online SEO training, is proud to announce their review copy program for Jason McDonalds latest edition of the SEO Fitness Workbook. Revised for 2015 to include both Penguin and Panda updates, the workbook is a landmark book for small business marketers, as it explains search engine optimization in plain English. In addition, the book provides no cost access to the SEO Toolbook with hundreds of tools for SEO, plus worksheets to make SEO easier than ever for the average layperson.

I am so excited to offer the latest SEO Fitness Workbook via our review copy program, explained Jason McDonald, director of the JM Internet Group. Past editions have garnered hundreds of positive reviews on Amazon, and have become the industry standard in practical advice for small business owners and marketers.

To sign up for a review copy, please visit http://www.jm-seo.org/courses/coupons/coupon-code-seo-review/. The review program will be terminated on February 28, 2015.

Why SEO Matters for Small Businesses

SEO or search engine optimization is the art (and science) of propelling a company to the top of search engines such as Google and Bing. Since consumers go first to the Internet, the use of SEO is imperative for todays small business. While the process seems mysterious to the average layperson, it involves two fundamental techniques. On Page SEO is the construction of search-engine-friendly webpages through the use of content and tags, as well as the use of link sculpting between the home page, site navigation, and target pages. It also includes blogging and the use of SEO-friendly press releases. Off Page SEO is the solicitation of inbound links, social mentions, and social freshness. After both the Panda and Penguin updates, it is imperative that the small business owner or marketer understand SEO best practices to succeed at the lowest risk possible.

The SEO Fitness Workbook, 2015 edition, is a hands-on journey through the art and science of successful search engine optimization.

In addition to the SEO Fitness Workbook, Jason McDonald leads trainings in search engine optimization online. Here is the syllabus.

Top Ten: Top Ten No Charge Tools for SEO / Search Engine Optimization Keywords: How to Generate Great Keywords for Great Google Rank Page Tags Quick Boost Use Page Tags to Improve your Google Rank Link Strategies: The Who, What, Where, When and How of Getting Good Links for SEO News: News You Can Use Using News as an SEO Opportunity – Website Structure: Creating the Best Topology for Google Rank Google Rank: Monitoring Your Google Rank, and Leveraging it for SEO and PPC Metrics: Tools for Measuring Your Website SEO and Performance

About JM Internet Group

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Review Copy Program for Book on SEO Announced by JM Internet Group

In 2015, Your Job As An SEO Isnt Actually SEO

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Feb 112015
 

OK, Ill admit right now Iwrote that title just to get clicks. Its not my proudest moment, but Id be lying if I said I hadnt done it before.

Regardless, the title is accuratein a sense. Yes, you are still responsible for driving organic traffic. That isnt going anywhere. But because the way to drive organic traffic isnt anything like the way we used to drive organic traffic, SEOs have to becomemore cross-functional. These days,when you say you do SEO, you really do about a million other things that historicallyarent considered SEO.

If thats the case, then what else is in our job description?

This part of an SEOs job should not come as asurprise to you given how ingrainedcontent is king has become in our heads.

There is no way you can rank well in search engines without good content, and I see more copywriters being directly integrated into the SEO team rather than living on a different team. In many cases,the requirements of being a non-technical SEO now include content writing.

Quality content can be hard to create; its not exactly something you can teach.Theres no formula you can follow(although Nate Dame does have a pretty good list of what makes quality content), and it does take a lot of time (Ive spent 15 minutes on one Facebook post),so dont assume that good content is something we just have lying around.

SEO and user experience (UX) got off on the wrong foot, and I blame SEO. The spammy things we were doing years ago to manipulate the algorithmwere the furthest thing from a good user experience, so its no wonder UX professionals hated us.

Things are totally different now. Search engines want to see what users want to see.

Though Google hasnt come out to say that good UX impacts your search rankings,theres a lot of speculation that it will be adding mobile UX into its algorithm. That means that if you want to drive more organic traffic to a page, that page has to provide a good user experience.

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In 2015, Your Job As An SEO Isnt Actually SEO

Bulsarah – Business & Creative theme, Powerful SEO – Video

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Feb 082015
 



Bulsarah – Business Creative theme, Powerful SEO
Download Here: http://bit.ly/1mT9Pej This Theme is WP 3 .4+ Ready, SEO and Responsive! Every site owner wants to rank higher in search engines. Choosing a good SEO Optimized theme is also…

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Bulsarah – Business & Creative theme, Powerful SEO – Video




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