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Search Marketing (SEM), Paid Search Advertising (PPC …

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Jul 222015
 

Google is rolling out a new ‘Your Timeline’ feature for Maps over the coming weeks. The update will map visited locations. Google is rolling out a new ‘Your Timeline’ feature for Maps over the coming weeks. The update will map visited locations.

Google introduced 360-degree video ads on YouTube today that will allow advertisers to engage with their target audience in a new way. Google introduced 360-degree video ads on YouTube today that will allow advertisers to engage with their target audience in a new way.

Functional content auditing, landing page optimization and gap analyses are three things you can do to ensure that your content works as hard as you did creating it. Functional content auditing, landing page optimization and gap analyses are three things you can do to ensure that your content works as hard as you did creating it.

Brands mainly use two content marketing approaches, each of which has unique advantages and disadvantages that may make the approach more applicable to your business model and customer base. Brands mainly use two content marketing approaches, each of which has unique advantages and disadvantages that may make the approach more applicable to your business model and customer base.

Data center traffic is one of many types of nonhuman or illegitimate ad traffic. TAGs new program will tap into Googles internal data-center blacklist to filter bots that are ran in data centers. Data center traffic is one of many types of nonhuman or illegitimate ad traffic. TAGs new program will tap into Googles internal data-center blacklist to filter bots that are ran in data centers.

Despite Google’s stance against “links intended to manipulate a site’s ranking,” link building is a natural, non-manipulative part of creating content, PR and digital marketing in general. Despite Google’s stance against “links intended to manipulate a site’s ranking,” link building is a natural, non-manipulative part of creating content, PR and digital marketing in general.

When it comes to links, taking shortcuts is a common but huge mistake. Here are 50 questions to ask yourself when link-building, ranging from relevance to marketing value to SEO value. When it comes to links, taking shortcuts is a common but huge mistake. Here are 50 questions yourself when link-building, ranging from relevance to marketing value to SEO value.

The photo- and video-sharing app has added search features to its website for the first time. The photo- and video-sharing app has added search features to its website for the first time.

Google shows relative strength in mobile where it produced more organic search visits than Yahoo and Bing in Q2 2015. Google shows relative strength in mobile where it produced more organic search visits than Yahoo and Bing in Q2 2015.

When Bing Native Ads is made broadly available later this year, it will allow advertisers to target user intent data both in and out of search. When Bing Native Ads is made broadly available later this year, it will allow advertisers to target user intent data both in and out of search.

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Search Marketing (SEM), Paid Search Advertising (PPC …

Lynda SEO Fundamentals Full Video Tutorial – Video

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Apr 122015
 



Lynda SEO Fundamentals Full Video Tutorial
Video Download Links: Introduction: http://goo.gl/NKI4Z4 Overview of SEO: http://goo.gl/t0gfYp Keywords – The Foundation of SEO: http://goo.gl/2E3bKI Content Optimization – How Search…

By: Mahdi Mehedi

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Lynda SEO Fundamentals Full Video Tutorial – Video

Using Key PR Messages in Content Creation for SEO

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Apr 012015
 

Sometimes it’s hard to get SEO, content creation, and PR working effectively together. You may have lots of great content ideas but they don’t quite deliver the maximum value to the client business. Or the client may have a PR campaign outside your control that doesn’t deliver the boost to SEO that it could have.

That’s where having a simple framework for defining key messages and mapping them to the content you create can be really useful. This is particularly true when youre working with small clients where they may not have done detailed work in writing their overall marketing strategy.

The framework I use has three steps:

Lets take each of those in turn.

This is a great exercise that comes from the PR industry and Im regularly surprised that many small to medium-sized businesses havent taken the time to go through it.

And its simply this – spend half a day with the client discussing who exactly their audiences are and what are the key messages they want to get across to each. Take time discussing and challenging each message so that you end up with something robust.

Once you have these defined, then planning content becomes so much easier.

Now take each key message and create a piece of content that defines it fully. This definitive content should tell a compelling story about the people in the business and why the message is important.

Done well, the content you create here will serve at least two important tasks:

Have a look at how companies like Warby Parker and Patagonia develop strong stories that differentiate their business.

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Using Key PR Messages in Content Creation for SEO

[Idol] Meet J&S Games! – Video

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Mar 272015
 



[Idol] Meet J S Games!
Hey Freedom! Idol. Meet J S Games! They will be with us every Wednesday! __ Content Creator: https://www.youtube.com/user/JandSGames Follow Us On Twitter …

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[Idol] Meet J&S Games! – Video

The Top 10 SEO Trends that will dominate in 2015

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Mar 222015
 

The SEO industry in 2014 is virtually unrecognizable from that of 2011 and earlier, and this coming year well see even more changes in best practices for the industry and how we execute SEO campaigns.Learn the insider secrets to each of the 10 niche topics and stay up to date on the latest trends in internet marketing and SEO needs.

Traffic & Ranking Analysis

There are many online tools to use to track your sites traffic and rankings on Google. Google Analytics is a good online tool to see your websites rankings on Google. It displays the traffic of your website and how people got to the site. Also, it shows the strongest keywords that led people to your site, which then shows which keywords you should build up for your site through SEO services. Make sure the content you have on the site is search engine friendly and they needs to be unique and updated frequently. The more content your site has, generally the more traffic it will get.

Plan and Write Good Content

Content is key when it comes to search engine optimization. You need to make sure your content looks legit for both users and search engines. Google will be able to tell if your content is computer generated, and they will punish your website.

Use E-mail Marketing

E-mail marketing is a great way to personally keep in touch with your clients. It is important that you keep your customers up to date with new products, thus allowing you to keep selling. E-mailing your clients individually builds up trust and confidence with the client, which is a very effective sales technique. You will easily be able to build strong repeat customers that will have a personal connection with you.

PPC (Pay Per Click) Advertising

Pay per click advertising is a decent way to advertise your company online. You will appear at the top of Google searches, but you must pay every time a user clicks on the advertisement. If your conversion sales rate is good, then you may benefit from using pay per click advertising and it might benefit the overall ROI of the business

Interactive Media & Youtube

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The Top 10 SEO Trends that will dominate in 2015

Freedom Friday: How To Be A YouTube Content Creator S1 E5 – Video

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Mar 212015
 



Freedom Friday: How To Be A YouTube Content Creator S1 E5
Previous Freedom Friday: https://youtu.be/SDgemrn9VOQ Having trouble how to start on YouTube? Look no further, as we show you the costs and requirements to start your career on YouTube. So…

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Freedom Friday: How To Be A YouTube Content Creator S1 E5 – Video

Freedom Delivery – ShackTac Arma 3 – Video

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Mar 202015
 



Freedom Delivery – ShackTac Arma 3
Like my content and want to support me more directly? Check out my Patreon page at http://www.patreon.com/dslyecxi If you like this stuff, as always, show the love through comments, likes,…

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Freedom Delivery – ShackTac Arma 3 – Video

Customizing Content Pitches – Hardcore SEO Episode 5 – Video

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Mar 162015
 



Customizing Content Pitches – Hardcore SEO Episode 5
In this episode of Hardcore SEO, Stone Temple Consulting's Senior Marketing Consultant Doug Haslam outlines the best tactics and approaches for sending custom content pitches. In a few words:…

By: Eric Enge

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Customizing Content Pitches – Hardcore SEO Episode 5 – Video

A Content Marketers Guide To SEO: A Checklist

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Mar 052015
 

Its 2015 and by now youve been told, again and again, the importance of developing valuable content to increase your visibility in search. Its time to cut through the noise and step up with some advice you can actually use to generate results from content development.

The checklist below is intended for marketers to use with their team to identify specific tasks needed to create valuable content that generates results.

We recommend leveraging this checklist to guide content marketers and capitalize on opportunities in your industry. Start by documenting your strategy and use this list each time you launch a new campaign to ensure your content reaches its full potential.

Content strategy begins and ends with users in mind. Of course, your end goal is to increase sales, but the best way to achieve that is to keep users top of mind in each phase of your strategy development process.

By understanding your target audiences online behaviors, interests, and expectations, marketers can develop stronger content that compels users to interact with and talk about your brand.

With users in mind, your content should be formed around the interests of audience segments to offer more value. Targeting your content will draw stronger followings and deliver more quality leads. While achieving high search rankings for keyword targeted content is valuable, speaking to an audience is what drives engagement and conversions.

High performing content is a balance between users and search engines. Just as your content needs to quickly capture the attention of a user and clearly deliver value, search engines require the same consideration.

Optimize your content and distribution channels to help search engines make connections between your content and the information your audience is searching for. Be careful to keep your content human, as search engines have evolved to respond to quality more than over-optimization techniques such as keyword stuffing.

Your data tells a story of the obstacles faced and opportunities created from your brands content and distribution, and analyzing this data provides a path to develop stronger campaigns. By understanding how audiences interact with content, marketers can hone their focus to increase visibility, engagement and conversions.

Leverage this checklist to create stronger, more visible content by understanding which components of your digital strategy to monitor. By viewing SEO and content marketing as partners, your brand can put the right content in front of the right users with timely precision. Always keep your content top of mind and current by revisiting your strategy throughout the year.

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A Content Marketers Guide To SEO: A Checklist

Online Marketing Services California – Video

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Feb 082015
 



Online Marketing Services California
ONLINE MARKETING, for all types of companies and businesses Content Marketing, SEO Services, social media marketing. for all types of companies and businesses Hoppin Online Marketing at …

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Online Marketing Services California – Video

Secular Perspective: E04 – The Ethics of SecularTv – Video

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Feb 082015
 



Secular Perspective: E04 – The Ethics of SecularTv
On this edition of “Secular Perspective” we discuss what free speech means to SecularTv. Join us as we dive into this important issue and what it means to our content creators. Secular TV…

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Secular Perspective: E04 – The Ethics of SecularTv – Video

WordPress SEO Tips & Tricks| Easy WordPress SEO tips 2015 – Video

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Feb 072015
 



WordPress SEO Tips Tricks| Easy WordPress SEO tips 2015
In this video i share the SEO techniques that work to drive traffic to my WordPress Blog. Obviously content is King. But if your content is great and it cannot be easily picked up by Google…

By: Nix Studio

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WordPress SEO Tips & Tricks| Easy WordPress SEO tips 2015 – Video

High Quality SEO WEB Content – Video

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Feb 032015
 



High Quality SEO WEB Content
Visit: https://www.fiverr.com/silberma1976/research-and-write-a-500-word-seo-article Your Business Needs Quality Content That Delivers A Steady Stream of Qualified Traffic? To make a success…

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High Quality SEO WEB Content – Video

SEO Trends for 2015 & Beyond #2 – Content Will REMAIN King – Video

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Jan 312015
 



SEO Trends for 2015 Beyond #2 – Content Will REMAIN King
SEO Trends for 2015 Beyond #2 – Content Will REMAIN King In this video, I have stressed on the fact that as far as SEO Trends for 2015 Beyond are concerned, Content will REMAIN King…where…

By: Vikram On SEO

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SEO Trends for 2015 & Beyond #2 – Content Will REMAIN King – Video

Your High Quality Seo Content Writers – Video

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Jan 312015
 



Your High Quality Seo Content Writers
We are a full service content writing service that is SEO specialized. visti us @ http://yourseocontentwriters.com Our writers provide high quality content for your webpage, Press Release hub…

By: Sky Tide Digital

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Your High Quality Seo Content Writers – Video

Business Services – Web Design – Content Writing – SEO | Julian Gooden – Video

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Jan 302015
 



Business Services – Web Design – Content Writing – SEO | Julian Gooden
http://www.juliangooden.com – Business Services offered by Julian Gooden include web design, content writing, social media account creation and maintenance and also SEO (search engine optimisation)….

By: Julian Gooden

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Business Services – Web Design – Content Writing – SEO | Julian Gooden – Video

Boulder SEO Marketing Added to Top 30 SEO Agencies List by Readz

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Jan 302015
 

Superior, Colorado (PRWEB) January 29, 2015

Boulder SEO Marketing, a digital marketing agency providing SEO site audits, search engine optimization, social media and content marketing training, and consulting solutions to companies worldwide, announced today that it has been named one of Readz top 30 SEO agencies. The list features digital marketing agencies worldwide who are known for their high quality inbound content marketing and SEO strategies.

Julie Neumark, Content Strategist at Readz, notes: “Optimizing all of your inbound content is a crucial part of building a successful digital marketing strategy. In the interest of highlighting those standout, forward-thinking SEO agencies who are staying ahead of the curve, our team at Readz thoroughly researched and created a 30 Top SEO Agencies list. SEO remains to be a tricky subject to tackle and we wanted to be able to deliver the best experts to our readers on a silver platter.”

No matter what type of web content you are trying to hook your prospects with, you wont convert if your content isnt read and your content wont be read if it cant be found, notes Chris Raulf, President and Founder of Boulder SEO Marketing. He adds, Developing high-quality and buyer-persona specific content is only half the battle, optimizing the content so that it will be found organically in search engines is equally challenging.

The list features SEO agencies worldwide who are active industry educators and who are known for their high quality inbound content marketing and search engine optimization strategies. The entire list may be viewed at http://blog.readz.com/seo-agencies-top-30

About Boulder SEO Marketing (http://www.boulderseomarketing.com) Boulder SEO Marketing, assists businesses worldwide with all of their search engine optimization, (SEO), search engine marketing (SEM), social media, content marketing and SEO training and website audit needs. Our team of experts help small and medium sized businesses to be able to plan and execute a scaled, successful internet marketing campaign that will improve a companys visibility in search engine listings and help increase traffic from organic searches to their website. For additional information, please email us at info@boulderseomarketing.com.

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Boulder SEO Marketing Added to Top 30 SEO Agencies List by Readz

6 Social Media Practices That Boost SEO

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Jan 272015
 

Social media marketing and SEO are two tightly interwoven strategies. Both are organic, inbound strategies that focus on building an appealing identity that naturally attracts visitors. Since social media relies on high-quality content and a visible, strong brand presence, the efforts you spend on SEO can doubly improve your social media reach, and as most search marketers will tell you, your social media presence can greatly increase your search rankings.

Unfortunately, when discussing how social media can influence your Google rankings, most search marketers leave out the details. Rather than discussing exactly how and why increased social media attention can improve your SEO, its written off as a generality, leaving social media marketers to wonder whether their strategies are actually effective.

To remedy this, Ive compiled a list of six social media practices that are shown to effectively boost your SEO. For more ways social media benefits online marketing campaigns, see The Top 10 Benefits of Social Media Marketing.

1. Growing Your Number of Followers. The total number of followers and connections your social media profiles contain does have a significant influence on your rankings. A company with 100 Twitter followers wont receive nearly the ranking bonus of a mega-corporation with a million Facebook likes and a million Twitter followers. However, there are some stipulations to this; Google can detect the quality of your followers, meaning buying 100,000 proxy Twitter followers isnt going to do much for your overall rankings. Instead, youll need to build your following organically.

Growing your number of followers is a slow process, but effective so long as youre consistent. Present your brand uniquely and consistently, using the same voice to update your users on a daily basis. Post useful articles, helpful tips, open inquiries, and general discussion items, then follow up with your users by engaging with them in conversation directly. Conversations and direct customer engagements are the key to building and retaining a sizable, interactive following, since they encourage current followers to return and help build your authority for new, potential followers.

2. Encouraging External Inbound Links. Social media is also useful because it encourages more external sites to link to your content, and the more diverse external links you have, the more authority youll gain in Googles eyes. Of course, the catch to this is that you have to have high-quality, authoritative content to begin with. Otherwise, youll have nothing to use to attract links.

In this case, social media serves simply as a broadcast channel. Your content, assuming its original and useful, is going to serve as bait, and your social channels are going to serve as fishing poles, putting the bait in front of the right eyes. Use hashtags to gain visibility for your initial rounds of syndication, and dont hesitate to bring your content into existing threads and discussions. Doing so will improve your social reputation as an authoritative leader, but more importantly, it will maximize your potential external link sources.

3. Optimizing Your Posts for Searches. This strategy also relies upon pre-existing content, but it opens a secondary channel for search. In addition to news articles and Knowledge Graph entries, Google also tends to favor popular social media updates in the top sections of its SERPs. Its a key, somewhat temporary position you can attain by making sure your posts are optimized for the opportunity.

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6 Social Media Practices That Boost SEO




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