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Managing the SEO strategy for an enterprise-level corporation can be a challenging task. The sheer size of an enterprise business means that there are lots of moving parts and endless amounts of data to be carefully considered before developing and launching a new search campaign.

As part of our coverage from the BrightEdge Share 14 conference in San Francisco,I caught up with Dan Mooney from Wiley to discuss enterprise SEO management, data analytics, and how to overcome challenges of high volumes of data to create an outstanding, highly effective search strategy.

In the video below, Dan explains the key to managing enterprise SEO is to have all of the tools and data necessary to make good decisions and develop strong campaigns:

For more video interviews, please visitSEJs YouTube page.

Murray is Deputy Editor at Search Engine Journal,Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User’s Manual. Born in England, Murray moved to the USA in 2011 being recognized by the US government as “an alien of extraordinary ability”. Murray co-authored Content Marketing Strategies for Professionals with Bruce Clay. Murray runs the agency Influence People bases in San Francisco.

Originally posted here:
Managing Enterprise SEO: An Interview with Dan Mooney by @murraynewlands

Why atheists are disproportionately drawn to libertarianism is a question that many liberal atheists have trouble grasping. To believe that markets operate and exist in a state of nature is, in itself, to believe in the supernatural. The very thing atheists have spent their lives fleeing from.

According to the American Values Survey, a mere 7 percent of Americans identify as consistently libertarian. Compared to the general population, libertarians are significantly more likely to be white (94 percent), young (62 percent under 50) and male (68 percent). You know, almost identical to the demographic makeup of atheists white (95 percent), young (65 percent under 50) and male (67 percent). So theres your first clue.

Your second clue is that atheist libertarians are skeptical of government authority in the same way theyre skeptical of religion. In their mind, the state and the pope are interchangeable, which partly explains the libertarian atheists guttural gag reflex to what they perceive as government interference with the natural order of things, especially free markets.

Robert Reich says that one of the most deceptive ideas embraced by the Ayn Rand-inspired libertarian movement is that the free market is natural, and exists outside and beyond government. In other words, the free market is a constructed supernatural myth.

There is much to cover here, but a jumping-off point is the fact that corporations are a government construct, and that fact alone refutes any case for economic libertarianism. Corporations, which are designed to protect shareholders insofar as mitigating risk beyond the amount of their investment, are created and maintained only via government action. Statutes, passed by the government, allow for the creation of corporations, and anyone wishing to form one must fill out the necessary government paperwork and utilize the apparatus of the state in numerous ways. Thus, the corporate entity is by definition a government-created obstruction to the free marketplace, so the entire concept should be appalling to libertarians, says David Niose, an atheist and legal director of the American Humanist Association.

In the 18thcentury, Adam Smith, the granddaddy of American free-market capitalism, wrote his economic tome The Wealth of Nations. But his book has as much relevance to modern mega-corporation hyper-capitalism today as the Old Testament has to morality in the 21stcentury.

Reich says rules that define the playing field of todays capitalism dont exist in nature; they are human creations. Governments dont intrude on free markets; governments organize and maintain them. Markets arent free of rules; the rules define them. In reality, the free market is a bunch of rules about 1) what can be owned and traded (the genome? slaves? nuclear materials? babies? votes?); 2) on what terms (equal access to the Internet? the right to organize unions? corporate monopolies? the length of patent protections?); 3) under what conditions (poisonous drugs? unsafe foods? deceptive Ponzi schemes? uninsured derivatives? dangerous workplaces?); 4) whats private and whats public (police? roads? clean air and clean water? healthcare? good schools? parks and playgrounds?); 5) how to pay for what (taxes, user fees, individual pricing?). And so on.

Atheists are skeptics, but atheist libertarians evidently check their skepticism at the door when it comes to corporate power and the self-regulatory willingness of corporations to act in the interests of the common good. In the mind of an atheist libertarian, both religion and government is bad, but corporations are saintly. On what planet, where? Corporations exist for one purpose only: to derive maximum profit for their shareholders. The corporations legally defined mandate is to pursue, relentlessly and without exception, its own self-interest, regardless of the often harmful consequences it might cause others, writes Joel Bakan, author of The Corporation: The Pathological Pursuit of Profit and Power.

Corporations pollute, lie, steal, oppress, manipulate and deceive, all in the name of maximizing profit. Corporations have no interest for the common good. You really believe Big Tobacco wouldnt sell cigarettes to 10-year-olds if government didnt prohibit it? Do you really think Big Oil wouldnt discharge more poisons and environmentally harmful waste into the atmosphere if government regulations didnt restrict it? Do you really believe Wal-Mart wouldnt pay its workers less than the current minimum wage if the federal government didnt prohibit it? If you answered yes to any of the above, you may be an atheist libertarian in desperate need of Jesus.

That awkward pause that inevitably follows asking a libertarian how it is that unrestricted corporate power, particularly for Big Oil, helps solve our existential crisis, climate change, is always enjoyable. Corporations will harm you, or even kill you, if it is profitable to do so and they can get away with it recall the infamous case of the Ford Pinto, where in the 1970s the automaker did a cost-benefit analysis and decided not to remedy a defective gas tank design because doing so would be more expensive than simply allowing the inevitable deaths and injuries to occur and then paying the anticipated settlements, warns Niose.

Read more here:
The atheist libertarian lie: Ayn Rand, income inequality and the fantasy of the free market

You Are Not Alone, the book – Freedom – Ashley Freeman
17-year-old Ashley Freeman explains what “Freedom” means to her. In June 2014, 10 women came together to share their stories of being a woman in today's culture in writing. They dug within…

By: Leah Carey

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You Are Not Alone, the book – Freedom – Ashley Freeman – Video

Needless to say, Unlearning Liberty: Campus Censorship and the End of American Debate will strike close to home for many Wesleyan students. This book, written by Greg Lukianoff and published in 2012, explores the evolution of free speech rights on college campuses and unveils what Lukianoff perceives as a rise of censorship that has swept the nations institutes of highereducation.

Lukianoff, president of the Foundation for Individual Rights in Education (FIRE), writes articles regularly on free speech and education. His work at FIRE served as the foundation for Unlearning Liberty; the organizations mission is to defend free speech, religious liberty, and due-process rights across campuses. FIREs cases are usually submitted by students, and are handled by FIRE staff intervention or, when necessary, litigated with FIREs LegalNetwork.

Lukianoff prefaces his book with a note on the political dynamics surrounding campus censorship. He writes that although he considers himself liberal and that his mission to defend student and faculty speech rights is consistent with this view, he is often vilified as an evil conservative. This is because, he says, much of the speech FIRE works to defend is advocating conservative positions; on college campuses, this speech tends to face morescrutiny.

Unlearning Liberty is a smooth read, with an emphasis on case studies and a smattering of political philosophy. Lukianoff cites John Stuart Mill, focusing on his argument that dissenting voices need to be protected not only because there is some possibility they could be right, but also because the discussion inspired by dissent can strengthen and clarify everyonesviews.

Unfortunately, Lukianoff argues, the ability to present dissenting opinions is being eroded. One focus of the book is the adoption of speech codes by many universities. These are often vague and unenforceable, for example including a complete prohibition of hurtful or offensive speech. Not only is speech that falls under these categories integral to free thought and free discussion, but these codes are also often enforced arbitrarily by administrations to silence speech they find personallyobjectionable.

Lukianoff also makes the point that people have lost the drive to protect their own Constitutional rights, accepting certain limitations without really questioning them. He attributes this to dynamics rooted in elementary and high schools, where rules are structured to emphasize protection of feelings and the image of the administrations rather than on protection of student rights. As a result, he adds, apathy abounds as people internalize a newnorm.

The book, while getting perhaps a bit repetitive with its reliance on case studies that are all similar in nature, definitely provides readers with plenty of anecdotes with which they can pepper their conversations. For example, readers learn that in 2006, Drexel Universitys speech code included a ban on inconsiderate jokes and inappropriately directed laughter. At Indiana UniversityPurdue University Indianapolis, a janitor was threatened with disciplinary action on the grounds of racial harassment for openly reading a historical account of the Ku Klux Klan while on hisbreak.

I would recommend this book to any Wesleyan student who is looking to feel slightly uncomfortable. In addition to no-brainers such as the Ku Klux Klan anecdote, Lukianoff defends, or at least entertains, situations that many would find repugnant, such as fat-shaming dorm posters and exclusionary religiousgroups.

It seems very much that the book is directed at an audience that would naturally disagree with many of its conclusions. It aggressively forces readers to consider difficult questions. At what point does expressing a view become the equivalent of censoring another one? Where is the line drawn between insensitivity and harassment? Can preventing another persons free speech be defended on the grounds that you are expressing yourown?

Although the Wesleyan administration is nowhere near instituting free-speech corners (designated spots that are the only free-speech protected locations on campus), as has happened at several universities discussed in the book, it is interesting to consider the extent of our free speech rights, given the framework Lukianoff outlines. Another type of censorship, perhaps, comes from within the student body; often I have heard the complaint that as tolerant as our population claims to be, it is difficult to express unpopular views without coming underfire.

See the rest here:
Book Review: Unlearning Liberty

MIKE SCOTT/Waikato Times

Investigative journalist and ‘Dirty Politics’ author Nicky Hagar was in Hamilton delivering public lectures about his work and recently published book.

Convincing knowledgeable people to speak on the record is the main defence against dirty politics, investigative writer Nicky Hager says.

The author of Dirty Politics was overwhelmed by the 750-strong crowd that turned up at a public meeting held at Waikato University yesterday.

They listened to him dissect his book and propose a way forward for democracy in New Zealand.

To overcome dirty politics in New Zealand, academics, scientists and public servants needed to be “re-empowered” to be able to give their views openly, without fear of repercussions, he said.

“Scientists used to be some of our outspoken public interest people,” Hager said.

“If an issue came up there would be a scientist on the radio, a scientist would be giving their point of view, scientist saying things.

“Nowadays it’s hard to find a scientist who isn’t scared of losing their jobs before they say stuff.”

During his university days public servants were the backbone of civil rights and political groups, Hager said.

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Fight dirty politics with free speech – Hager


A little known children’s book, which could have easily disappeared from store shelves, is making a comeback, in spite of a controversial target audience.

The children’s book is entitled My Parents Open Carry, and tells the story of parents trying to explain to their child why they openly carry guns, and why the second amendment is important.

Late night talk show hosts have found plenty of fodder for discussion because of the book.

Written by two Michigan authors, My Parents Open Carry, is a book that supports second amendment rights, but not everyone thinks the message is presented properly.

“It kind of shocked me at first. I don’t think it’s appropriate for that age group of child,” says gun rights supporter Waymon Strong.

The story depicts a girl’s parents as openly carrying sidearms everywhere they go for protection.

LeTourneau University professor Kathy Stephens says politically charged children’s books are nothing new.

“I see it more often where adults want to push their agenda on children. And they do it through children’s books. It is something that we see in school classrooms periodically,” she says.

When political hosts began knocking the book, sales dramatically increased.

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East Texas adults react to book 'My Parents Open Carry'

DENMARK: World War 3 – NATO releases satellite imagery showing Russian combat troops inside Ukraine


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DENMARK: World War 3 – NATO releases satellite imagery showing Russian combat troops inside Ukraine – Video

Fast workers: Students from the Tiwi Islands put down their ideas with author and illustrator Allison Lester. Photo: Don Arnold

You can’t get much farther north than the Tiwi Islands and still remain in Australia. The islands lie 80 kilometres across the Beagle Gulf from Darwin, and are home to about 3000 people.

However, today nine schoolgirls from the islands are sitting around a table in the middle of Sydney as part of a workshop overseen by the Indigenous Literacy Foundation.

The view of the city from the 13th floor office of Harper Collins is distractingly gorgeous, but they’re hard at work sketching out illustrations and working through the text for what will shortly become a book, helped along by children’s author Alison Lester and the ILS’s program manager, Tina Raye.

The story didn’t exist mere hours ago: the entire process from coming up with the idea through to sending the finished text and pictures off to print will take a grand total of two days.


The story they’ve worked up together tells the day-to-day life of Mia, a fictional Tiwi Islands girl. She attends school, deals with the pressures of her family and community, and aspires to be a singer like her hero, Jessica Mauboy. She could be any one of the students laughing and talking around the table.

It will be the second book that has come out of the ILS’s work with the Tiwi Islands. Bangs the Owl star of Bangs 2 Jurrukuk, the result of last year’s workshop has pride of place in the middle of the table.

All of the girls are students at Tiwi College. They board at the school during the week which makes sense, as teacher Dianne “Tic Tac” Moore explains that the trip from the town to the school can take half a day via troop carrier during the wet season. The girls also field an Australian rules team which, as Moore proudly asserts, have never been defeated in competition.

The girls are not only using their time in Sydney to write this book: they’re also presenting Bangs 2 Jurrukuk at the Opera House on Wednesday as part of the Indigenous Literacy Day celebrations.

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Tiwi Islands students take part in writing workshop for Indigenous Literacy Day

May 262014

Documents released by US whistle blower Edward Snowden allegedly show New Zealand links to mass surveillance from overseas spy agencies, a new book on his revelations show.

The documents were published in journalist Glenn Greenwalds book, No Place to Hide, which tells the story of Snowdens disclosures.

Links between NZ and NSA have been revealed before, when Snowden said last year that NZ was involved in mass spying. The New Zealand Government

One NSA document told New Zealands security services and those of other Five Eyes nations to “sniff it all, know it all, collect it all, process it all and exploit it all”.

The Five Eyes is a spying alliance between New Zealand, Britain, Canada, Australia and the United States.

A slideshow showed Government Communications Security Bureau spies how to operate a system that trawled through massive amounts of phone numbers, email addresses and online chat.

Other files state New Zealand was forwarded intercepted phone calls, texts and emails between the Brazilian president and her staff.

GCSB was also briefed on NSAs efforts to put back doors into private companies computer networks, and given access to a program called Homing Pigeon which allowed in-air passenger jet conversations to be monitored, according to the book.

Spy boss Ian Fletcher last week refused to confirm if Snowden had files relating to New Zealand and if so, what they contained.

Prime Minister John Key has earlier said he had no concerns about Snowden’s revelations, and that they would not challeged the integrity of GCSB.

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NSA tells NZ spies: 'Sniff it all'

Liberty in Books: Madmen, Intellectuals, and Academic Scribblers | Wayne Leighton and Edwa
In this webinar, Wayne Leighton and Edward Lopez talk about their book, Liberty in Books: Madmen, Intellectuals, and Academic Scribblers. They argue that a. Does major political reform require…

By: megaeconomic

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Liberty in Books: Madmen, Intellectuals, and Academic Scribblers | Wayne Leighton and Edwa – Video

DENMARK: The Secret Doctrine of The Illuminati


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DENMARK: The Secret Doctrine of The Illuminati – Video

The Soviet Spy Exposed by the NSA, Part Two
Former CIA officer Mark A. Bradley discusses Soviet spy Duncan Lee in his book, “A Very Principled Boy.” Lee, a Soviet spy in the Office of Strategic Services (the forerunner of the CIA), has…

By: USA Survival

Continued here:

The Soviet Spy Exposed by the NSA, Part Two – Video

For entrepreneurs looking to swim with the SEO sharks; think of this business rule:

Always ask yourself how someone could preempt your products or service. How can they put you out of business? Is it price? Is it service? Is it SEO? Is it social?

Thats an inspired lesson that Dallas Mavericks owner and “Shark Tank” co-host Mark Cuban shares in his book “How to Win at the Sport of Business”.

Taking Cubans business advice to the murky waters of the SEO world, entrepreneurs should ask themselves:

Depending on who you ask, you just may get different answers and results!

Here’s some advice for business leaders looking for the ultimate entrepreneur SEO checklist for 2014.

Depending on who you ask, the pros and cons to hiring an in-house SEO or dedicated social media talent versus an agency or consultant may vary depending on opinion, budget, business plan, and industries.

Lets face it, the number of self-proclaimed SEO “magicians” and social media “gurus” can be disenchanting and cause more digital injuries than any entrepreneur can imagine. But hiring the right talent and having a team that follows best SEO practices and delivers the level of social media punch that your community cares about can be key to beating the competition.

What should an entrepreneur know when hiring an SEO/social agency or search professional? Bruce Clay, president of Bruce Clay Inc., offers this checklist:

Originally posted here:
The Ultimate Entrepreneurs SEO Checklist for 2014

The Second Amendment: A Biography
Attorney and former assistant to President Clinton Michael Waldman discusses his book The Second Amendment, which presents the life story of this controversial and misunderstood provision of…

By: US National Archives

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The Second Amendment: A Biography – Video

Christopher Columbus Was Part Of A Illuminati Secret Society, According To Manly P. Hall

By: ATP78952 .

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Christopher Columbus Was Part Of A Illuminati Secret Society, According To Manly P. Hall – Video

Persona Non Grata: The Death of Free Speech in the Internet Age by Tom Flanagan, Signal, 256 pages, $29.95

Revolution in the Age of Social Media: The Egyptian Popular Insurrection and the Internet by Linda Herrera, Verso, 192 pages, $32

In the digital age, every person will have 15 seconds of notoriety. Tom Flanagan the well-known Calgary political scientist, pundit, and former Harper aide had his in February, 2013. At a University of Lethbridge talk on the Indian Act, an activist from the Idle No More movement inquired about offhand comments Flanagan had made years earlier on child porn. The question clearly caught him off guard, and the resulting YouTube video, entitled Tom Flanagan okay with child pornography, captures his rambling response.

If you watch the video, youll see that Flanagan never claimed to be okay with anything. He only questioned the expedience of jailing porn users for low-level possession offences, but the nuances got lost in the ensuing media frenzy. Within hours of the videos release, hed been denounced, condemned, ostracized, disinvited to speaking engagements, relieved from his advisory position with the Wildrose Party of Alberta, and fired from the CBC show Power and Politics, on which he was a regular commentator.

In his new memoir, Persona Non Grata: The Death of Free Speech in the Internet Age, Flanagan tells his side of the story. Its a settling of scores, a polemic about intellectual freedom, and a firsthand account from the pyre at a public burning. As a work of personal journalism, the book is compelling, even terrifying, but as a critical argument about Internet culture, its far too self-involved.

In an attempt to explain what went wrong, Flanagan argues that 1) he had enemies, and 2) his enemies had a new weapon thanks to digital technology with which to attack his character. As the author of First Nations? Second Thoughts and the co-author of Beyond the Indian Act, Flanagan holds divisive ideas about the rights of Indigenous people in Canada. His positions are complicated, but they skew toward assimilation, privatization, and the removal of special legal protections. Hes used to making people angry. You cant have opinions like his and expect to be universally loved.

Still, Flanagan contends that his opponents went after him in the worst possible way: they bated him on a controversial topic, filmed his response without permission, and posted the video to YouTube under a misleading, incendiary headline. This probably wouldnt have amounted to much had it not been for other actors, whom Flanagan singles out as accessories after the fact. He lambastes the mainstream media for painting him as a radical child-porn advocate without seeking his input or considering his arguments. He also skewers academic colleagues for believing the hype and University of Calgary president Elizabeth Cannon for denouncing him, when she of all people should have defended his intellectual freedom.

Flanagan argues that were entering a new era of self-censorship: colleagues from across the country have e-mailed me saying theyve seen what happened to me and are resolved to be more cautious in the classroom in the future. Going forward, he says, academics will keep in mind that Big Brother is always watching. For Flanagan, though, Big Brother doesnt mean the state. In an the era of smart phones and social media, Big Brother is all of us.

This is spooky stuff. Even readers who oppose Flanagans politics will be frightened by the swiftness with which he was taken down. Flanagan implies, however, that his experiences represent digital culture as a whole. To be fair, he briefly mentions other people Jan Wong, Harvard professor Niall Ferguson who have been targeted by similar sound-bite-driven campaigns, but he clearly selected these stories for their similarities with his own.

This would all be fine if Flanagan were merely seeking to document an unsettling trend, but instead, he presents a sweeping argument in the books title, no less about how social media is killing free speech. Thats a bold position, and it should be based on more than just personal grievances.

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The public burning: Is free speech waning in the digital age?

Losgainter beach in the Outer Hebrides was once mistakenly used in a Thai tourism brochure [BNPS]

Travel writer Daniel Start has compiled a list of the 400 best secret beaches in the country after ten years of research.

And the results, published in his book Hidden Beaches, show the beautiful bays and coves hidden right under our noses.

Some of the beaches are just off the tourist trail while others, such as Sandy Bay near Tenby, Wales, can only be accessed by water.

Losgainter, on the Isle of Harris in the Outer Hebrides, is so idyllic that Thai tourism officials once mistakenly used a picture of the beach in one of their holiday brochures.

Crackington Haven in Cornwall [BNPS]

Pobbles in South Wales [BNPS]

Putting this book together has made me realise paradise is here at home

Daniel Start

Keynance Cove on the Lizard, Cornwall, can only be accessed at low tide but those who make the effort are rewarded with a scene on a par with the Caribbean.

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Britain's secret beaches: The beautiful shores hidden around our country

Political Correctness LINK TO AMAZON:
Author Daniel Curzon talks a little about what's wrong with San Francisco and political correctness vs. free speech. LINK TO BOOK:

By: Daniel Curzon

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Political Correctness LINK TO AMAZON: – Video

Floyd Abrams: “On the Front Lines with the First Amendment”
Floyd Abrams, described as “the most significant First Amendment lawyer of our age,” interviewed by Ron Collins at the 2014 Virginia Festival of the Book. Ho…

By: Thomas Jefferson Center

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Floyd Abrams: "On the Front Lines with the First Amendment" – Video

Floyd Abrams Discusses Free Speech – 2014 Va. Festival of the Book
In a panel discussion about freedom of speech sponsored by the Thomas Jefferson Center for the Protection of Free Expression and moderated by the center's di…

By: Rick Sincere

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Floyd Abrams Discusses Free Speech – 2014 Va. Festival of the Book – Video

FireFox! Start Your Own Web Hosting Company
Web Hosting Advertise Here $10 a Month Affordable web-hosting
Pierre Teilhard De Chardin

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